About Boris and Donald and Marshall

Some of the fine details of McLuhan’s ideas seem a little quaint because the specifics of technology and media have so far outstripped what he knew; for example, the declining relevance of television as a mass medium. That said, I think he would have had something to say about the fact that senior politicians can best communicate with the most powerful man in the world by appearing on his favourite TV show rather than, y’know, talking to him. Apart from the fact it’s utterly weird and depressing and terrifying, obviously.